Claudia has been a part of Grupo Nelson for two years. Claudia has helped develop and implement marketing and publicity campaigns to strategically brand the Spanish division and maximize author exposure. Her experience and assertiveness have inspired others in the industry to take note and raise the standards of what a true public relations campaign is all about. With connections in both general and Christian markets, coverage for key titles is noticed by the media in Latin American and US markets. She has quickly become the go-to person for those looking for Spanish content for magazines, web sites, and speakers. Authors love to work with her and praise her freely. Fully bilingual, words like organizer, relator, and accomplisher describe her well. In 2007 Claudia received the Thomas Nelson Star Award for her job performance.
Contact Information:
P.O. Box 141000
Nashville, TN 37214
ph: 615.902.1871
fax: 615.902.9376
e: cduncan@thomasnelson.com
Tuesday, August 19, 2008
(Nashville, Tenn.) – During the Democratic National Convention, the eyes of the world will be fixed on one presidential candidate, Barack Obama. He is the “rock star” politician, “the face of the Democratic Party’s future,” and the “skinny kid with the funny name” who has ascended to the summit of American politics. His religious faith is both the fuel of all that he has achieved and the source of the greatest challenges in his pursuit of the presidency.
With the need to provide a fair minded and objective examination of the candidate’s faith, bestselling author Stephen Mansfield writes La Fe de Barack Obama (The Faith of Barack Obama, Thomas Nelson Publishers, published in Spanish by Grupo Nelson, September 8, 2008). In this new book, Mansfield provides us with the most thoroughgoing examination of the role of religion in the Democratic presidential candidate’s life to date. The author provides an analysis of Obama that is sure to surprise people across the political divide—and provoke widespread discussion about an issue that continues to be front and center in this year’s election. READ MORE »
Monday, July 28, 2008
(Nashville, TN) Grupo Nelson, the Spanish division of Thomas Nelson, announced today that it will no longer participate in the Spanish Christian Book Fairs known as Expolit (Miami, FL) and Expo Cristiana (Mexico).“We have been discussing this move for quite some time,” said Vice President & Publisher, Larry A. Downs. “New market trends are forcing us to re-evaluate the expenditure of every marketing dollar; consequently, we have determined that, for Grupo Nelson, these trade shows provide very little return on a very significant investment.” READ MORE »
Wednesday, May 21, 2008
Nashville, TN – “We are all salespeople! Whether we are aware of it or not, we are constantly selling something. Entrepreneurs sharing business opportunities with others, parents persuading their children to adopt the proper values and principles to be successful in life, professionals offering their skills and talents—they are all selling.” This is the main idea in Dr. Camilo Cruz’s new book, Secretos del vendedor más rico del mundo, (Salesman’s Secrets) published by Grupo Nelson.
Selling is not limited to the simple presentation of products, as many believe, but rather it has to do with the way we communicate our ideas, offer our services or introduce our talents and professional skills to others. And though this book is primarily aimed at people involved in sales, it contains universal concepts that are applicable for achieving success in any area of life. READ MORE »
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