(Nashville, Tenn.) Thomas Nelson, Inc. announced today that during the quarter ending June 30 the company saw significant growth in its sales to general market bookstores. In total the net revenue of the general market bookstore accounts grew 149% over the same period last year.  The company defines general market bookstores as those, whether chains or independents, that sell more than explicitly Christian products.

“With all the negative economic news, it is extremely encouraging to see this kind of momentum,” stated Sally Hofmann, Senior Vice President of General Market Sales for Thomas Nelson. “We are finding that in tough times, readers are predominantly looking for books that do two things; they are looking for non-fiction that helps answer uncertainty and provides comfort and for fiction that provides a sense of escapism.” READ MORE »