Nelson Unveils Innovative Book Review Program For Bloggers

(Nashville, Tenn.) Thomas Nelson, Inc. announced today that it has launched a revolutionary new program mobilizing bloggers around the world to share reviews of the company’s latest products. The program, Thomas Nelson Book Review Bloggers, is the first program of its kind from a leading publisher.
“My hope is that we can elevate the online presence of Thomas Nelson’s key titles,” said Michael Hyatt, President and CEO of Thomas Nelson. “Good or bad, we want people online talking about our books.”
Any blogger can register to be a Thomas Nelson Book Review Blogger at http://brb.thomasnelson.com. The Book Review Bloggers will receive free copies of select Thomas Nelson titles in exchange for committing to read the book, to write a 200-word review, and to post it on their blog and on a consumer retail website. READ MORE »

