Nelson Newsroom  |  Releases in 'January, 2008'

Archive for January, 2008

World’s Largest Christian Publisher Launches Environmental Initiative

Thomas Nelson Announces Plan for Going Green

(Nashville, TN) Thomas Nelson, Inc. announced today their new environmental plan and paper policy that will dramatically improve environmental impacts. The company’s environmental initiative was developed in consultation with the Green Press Initiative and outlines aggressive measures including reducing paper consumption, increasing the use of recycled paper, supporting best practices in forest management, and creating awareness and educational programs for employees, customers, and suppliers.

“As the world’s largest Christian publisher, it is our responsibility to protect the resources God has bestowed upon us,” stated Michael S. Hyatt, President & CEO of Thomas Nelson. “Our vision is to dramatically reduce our carbon footprint over the next five years and lead the publishing industry in creating revolutionary ways to be both environmentally sustainable and profitable.” READ MORE »

Thomas Nelson Announces Schedule for 2008 Open House

World-Class Line-up Features Max Lucado, Donald Miller, John Maxwell, Jars of Clay, and The Disney Institute

(Nashville, TN) Thomas Nelson, Inc. announced today the schedule for their Inaugural Open House, which will take place in Nashville, Tennessee, on April 10-12, 2008. Thomas Nelson created this unique event for Christian retailers with the hope of providing inspiration, education, and an opportunity for dialogue.

“We are so excited about the extraordinary line-up of speakers, workshops, and entertainers for our Inaugural Open House,” said Michael S. Hyatt, president and CEO of Thomas Nelson. “This is going to be a breakthrough event. Our team has worked tirelessly to enlist world-class talent that can deliver the messages and the inspiration Christian retailers need in today’s tough retail environment.” READ MORE »

3:16 The Numbers of Hope Fastest Selling Max Lucado Book Ever

(Nashville, TN) Sales figures from the final quarter of 2007 have revealed that 3:16: The Numbers of Hope, which released on September 11th, 2007, is selling at a faster rate than all previous Max Lucado books. This statistic is particularly notable given the fantastic sales records Lucado releases have garnered over his almost 30 years of writing. Sales momentum for 3:16 has been building since release and the surge was further fueled by the increased store traffic during the holiday season.

Mark Schoenwald, Chief Sales Officer at Thomas Nelson indicated that, “The initial sales performance of the 3:16 trade book has exceeded our expectations which were aggressive to begin with. We are excited about the future as we look forward to continued strong results over the long term. There is no more universal and evergreen message than 3:16 and we believe this book’s best days are ahead, as individuals and churches around the globe are renewed once again by these life changing numbers of hope.” READ MORE »

Deepest Secrets of Christian Men Revealed

Confessions of a Good Christian Guy Now Available

(Nashville, Tenn.) It’s not hard to define what a “good Christian guy” is, right? They are the men who seem to have it all. Good job—check. Loving wife and family—check. Solid relationship with the Lord—check. Most people would be shocked to learn that lust, greed, infidelity, substance abuse, pride, and materialism also can have deep roots in the lives of many Christian men. Life’s most challenging issues are not saved just for the faith-less. Even “good Christian guys” grapple with these difficulties on a daily basis.

Author Tom Davis is a self-described good Christian guy. He also is a sinner. He has wrestled with difficult issues, and admits that since coming to Christ, he has sniffed cocaine, been sexually promiscuous, and spent time behind bars. His life is by no means perfect. He is saved, but he is also fallen. In his new book, Confessions of a Good Christian Guy, The Secrets Men Keep and the Grace that Saves Them (Thomas Nelson Publishers, January 2008, ISBN: 978-0-7852-2806-6, $14.99), Davis explores the darkest corners of the lives of men like him—men who are outwardly upstanding citizens, church leaders, and pillars of their communities. His new book is not a lurid expose, but instead is an honest, thoughtful exploration of the damaging secrets that often lurk behind the perfect façade that some Christian men have so carefully constructed. READ MORE »

Charlie Moore Joins Thomas Nelson

Industry Veteran Brings Customer Service Expertise to Corporate Brands Team

Charlie Moore(Nashville, TN) Charlie Moore joins Thomas Nelson effective immediately to serve the Corporate Brands team as Vice President of Brand Management. Prior to that, he was the Vice President, Sales and Service Operations, for Borders Group, the $4.1 billion parent company of Borders, Waldenbooks, and Borders.com, where he served for more than seven years.

Not only did Moore lead the customer satisfaction and conversion strategies, service operations, and the major account sales organization for Borders Group, but he also reinvented the way staff interact with customers, focused on the development of new service innovations and improved customer engagement in the stores. READ MORE »